Review Software for Roofers
Software designed for a roofing business, not a generic SaaS dashboard. SMS-first, low admin, and a phone-friendly interface for when you're between roof repairs.
14-day free trial · No setup fees · Cancel anytime
What the Software Does for Roofers
Six features, all built around the same job: turn a finished job into a posted review with the least possible work from you. Nothing fluffy. Nothing you'd never use.
SMS review requests
Sent the moment you finish a job. SMS gets a 90%+ open rate within minutes.
Sentiment gate
Unhappy customers give private feedback. Only happy ones go to Google.
Automatic follow-up nudge
If a customer doesn't respond to the first request, one polite reminder goes out a few days later. Then it stops — no nagging.
Private feedback inbox
Every low rating that didn't go to Google lands in your dashboard with its comment, so you can call the customer back and fix the issue.
Conversion stats
See how many requests you've sent, how many customers clicked through, and how many actually posted a review.
Bulk import past customers
Upload a CSV of recent customers and send a one-off request to all of them — a fast way to bank a wave of reviews.
What Software Like This Solves for Roofers
Generic CRMs treat a roofing business like a tech startup. Bespoke booking software costs hundreds a month and barely touches reviews. Below are the four specific problems this software was built to fix.
You're on a roof all day — you don't have time to chase reviews
Storm damage brings a flood of emergency calls but none of those customers leave reviews
Roofing has a trust problem — too many cowboys have ruined the reputation
Customers can't see the quality of your work from the ground
Top-ranking roofers typically have 25-60 Google reviews.
Why Roofers Need Review Software in the First Place
Roofing suffers from a trust deficit more than almost any other trade. Customers are terrified of cowboy roofers. A strong Google review profile is the fastest way to prove you're legitimate and trustworthy. Software solves the asking problem at scale — you can't do this by hand and run a business at the same time.
"roofer near me"
Google shows the top three results for this search based heavily on review count, rating, and recency. Most clicks go to those three.
Trust signal
For a roofing business, reviews are the first social proof potential customers see — long before they ever talk to you.
Permanent asset
Unlike Checkatrade, Google reviews are free, owned by you, and don't disappear when you stop paying.
Designed Around the Reality of Roofing Work
From the busy week of a roofer juggling a roof repair and a full roof replacement on the same day, to the slow weeks — the software pulls its weight in both.
roof repair
A customer who's just had a roof repair from you is the easiest review you'll ever ask for — when the moment is right. The system catches that moment.
full roof replacement
A customer who's just had a full roof replacement from you is the easiest review you'll ever ask for — when the moment is right. The system catches that moment.
flat roof installation
A customer who's just had a flat roof installation from you is the easiest review you'll ever ask for — when the moment is right. The system catches that moment.
gutter replacement
A customer who's just had a gutter replacement from you is the easiest review you'll ever ask for — when the moment is right. The system catches that moment.
Seasonality note: Busiest after storms and in autumn before winter — bank reviews in your quiet months so your profile is strongest going into the busy season.
Roofers Pricing — Simple and Flat
14-day free trial on the plan you choose. Card required. Cancel from the dashboard anytime.
Lite
Enough credits for around 30 jobs a month.
- Up to 30 message credits per month
- SMS review requests
- Automatic follow-up nudges (can enable/disable)
- Sentiment gate (review filtering)
- Analytics dashboard
- Email support
Starter
Enough credits for around 150 jobs a month.
- Up to 150 message credits per month
- SMS review requests
- Automatic follow-up nudges (can enable/disable)
- Sentiment gate (review filtering)
- Analytics dashboard
- Email support
Growth
Enough credits for around 300 jobs a month.
- Up to 300 message credits per month
- Everything in Starter
- Priority support
Questions About the Software
What features does the software include for roofers?+
SMS review requests, an automatic follow-up nudge, sentiment-gated routing (so unhappy customers go to private feedback, not Google), a private feedback inbox, a stats dashboard showing requests sent and conversions, your existing Google reviews displayed in-app, and CSV bulk import. Nothing bolted on you'd never use.
Does it work on my phone?+
Yes — that's the point. The whole interface is built to be used between jobs on a phone. Add a customer in under 15 seconds.
What's the difference between this and free Google review request links?+
A static link doesn't get sent, doesn't filter unhappy customers out, and doesn't tell you who hasn't reviewed yet. The software does all three.
Can I cancel anytime?+
Yes. Monthly rolling — cancel from the dashboard with one click. No retention calls, no contracts to wriggle out of.
Software that earns its keep — for roofers.
No setup fees, no annual contracts, no per-seat pricing. Just the features that move your review count up and your admin down.
Try the Software14-day free trial · No setup fees · Cancel anytime
Other Trades we work with
The same approach works for adjacent trades — same automation, different defaults.
More for roofers
Same topic, different angles — useful if you're researching how reviews fit into your wider roofing business.
Further reading
Articles from the blog that go deeper into the topics on this page.