Groundworker Google Review Tool
The fastest way for a groundworker to turn a finished project into a Google review. Add a name and number, hit send, get back to work.
14-day free trial · No setup fees · Cancel anytime
What the Tool Does (And What It Doesn't)
This isn't a marketing platform. It isn't a CRM. It's a tool that does exactly one thing: get a customer to leave a Google review after you've finished a project. Below is what's inside.
SMS review requests
Sent the moment you finish a project. SMS gets a 90%+ open rate within minutes.
Sentiment gate
Unhappy customers give private feedback. Only happy ones go to Google.
Automatic follow-up nudge
If a customer doesn't respond to the first request, one polite reminder goes out a few days later. Then it stops — no nagging.
Private feedback inbox
Every low rating that didn't go to Google lands in your dashboard with its comment, so you can call the customer back and fix the issue.
Conversion stats
See how many requests you've sent, how many customers clicked through, and how many actually posted a review.
Bulk import past customers
Upload a CSV of recent customers and send a one-off request to all of them — a fast way to bank a wave of reviews.
What Using the Tool Actually Looks Like for a Groundworker
Five real scenarios from a typical week — a foundations, a drainage installation, a follow-up on an older excavation. Same three taps every time.
foundations
A customer who's just had a foundations from you is the easiest review you'll ever ask for — when the moment is right. The system catches that moment.
drainage installation
A customer who's just had a drainage installation from you is the easiest review you'll ever ask for — when the moment is right. The system catches that moment.
excavation
A customer who's just had a excavation from you is the easiest review you'll ever ask for — when the moment is right. The system catches that moment.
concrete work
A customer who's just had a concrete work from you is the easiest review you'll ever ask for — when the moment is right. The system catches that moment.
Why Most Groundworkers Don't Use a Review Tool — Yet
The tools have been around for years. So why have most groundwork business owners never tried one? It usually comes down to the four objections below — all of which fall apart on closer look.
Your work gets buried underground — literally invisible once complete
Most work comes through builders, not direct customers
Groundwork isn't glamorous but it's essential — hard to get reviews for essential work
Customers don't understand what groundwork involves
Top-ranking groundworkers typically have 10-30 Google reviews.
The Tool, From Tap to Review
Step one: open the app. Step two: enter the customer. Step three: send. The SMS goes out, the review form opens for them, and your Google profile gets one richer. That's the whole product.
Finish a project
Wrap up the work the same way you always have. Nothing changes in how you operate.
Add the customer
Drop their name and mobile into the app — fifteen seconds, from your phone.
Reviews land
Happy customers post directly to Google. Unhappy ones give you private feedback first.
The Tool's Price for Groundworkers
14-day free trial on the plan you choose. Card required. Cancel from the dashboard anytime.
Lite
Enough credits for around 30 projects a month.
- Up to 30 message credits per month
- SMS review requests
- Automatic follow-up nudges (can enable/disable)
- Sentiment gate (review filtering)
- Analytics dashboard
- Email support
Starter
Enough credits for around 150 projects a month.
- Up to 150 message credits per month
- SMS review requests
- Automatic follow-up nudges (can enable/disable)
- Sentiment gate (review filtering)
- Analytics dashboard
- Email support
Growth
Enough credits for around 300 projects a month.
- Up to 300 message credits per month
- Everything in Starter
- Priority support
Tool FAQs
How quickly can I send my first request?+
Under five minutes from signup. Connect your Google profile, add your first customer, hit send. You'll often see the review appear on your profile that same day.
Does the tool send by SMS or email?+
SMS only. Email gets a fraction of the open rate and a much lower review conversion, so the tool is built around what actually works for a groundworker: a single polite text message to a UK mobile.
What happens if a customer doesn't reply?+
The tool sends one polite reminder after 3 days. After that, no more — we don't believe in nagging your customers on your behalf.
Can I bulk import old customers?+
Yes — upload a CSV, the tool deduplicates and validates phone numbers, and you can send a one-off request to everyone you've worked for in the last 6-12 months.
The simplest review tool a groundworker can pick up.
No training, no onboarding, no integrations to set up. Sign up, add your first customer, hit send. The next review is on its way.
Use the Tool14-day free trial · No setup fees · Cancel anytime
Other Trades we work with
The same approach works for adjacent trades — same automation, different defaults.
More for groundworkers
Same topic, different angles — useful if you're researching how reviews fit into your wider groundwork business.
Further reading
Articles from the blog that go deeper into the topics on this page.