The Practical Guide for Interior Designers

How to Get More Google Reviews as a Interior Designer

If you've ever finished a project and forgotten to ask, this is for you. A short, honest guide to filling your Google profile with real reviews — without it feeling weird.

14-day free trial · No setup fees · Cancel anytime

Why More Reviews = More Work for Interior Designers

Before the how, here's the why. Interior design is a luxury service that needs justification. Reviews about transformed spaces, staying on budget, and understanding the client's vision reassure potential clients that the investment is worthwhile. Every extra review past your current count earns you a slightly better position in local search, which means slightly more phone calls — and the maths compounds fast.

"interior designer near me"

Google shows the top three results for this search based heavily on review count, rating, and recency. Most clicks go to those three.

Trust signal

For a interior design business, reviews are the first social proof potential clients see — long before they ever talk to you.

Permanent asset

Unlike Houzz, Google reviews are free, owned by you, and don't disappear when you stop paying.

Why It's So Hard to Get Reviews as a Interior Designer

The barrier isn't your work — it's the moment. Reviews happen when the asking is easy and the timing is right, and for most interior designers both of those things are working against you.

Instagram is your portfolio but doesn't help Google ranking

Clients see design as a luxury — they need reviews to justify the investment

Your work is visual but reviews are text-based

You compete with online design services and AI tools

Top-ranking interior designers typically have 15-40 Google reviews.

The 5-Step System to Get More Reviews

This is the playbook we've watched work across hundreds of interior design business owners. None of it is clever — it's just consistent.

  1. 1

    Ask within 24-48 hours of finishing the project

    Response rates roughly halve after a week. The fresher the experience, the more likely they post.

  2. 2

    Send by SMS, not email

    SMS gets opened in minutes. Email gets opened, maybe, on Sunday night. SMS wins for interior designers every time.

  3. 3

    Personalise the message

    Use the client's name and reference the actual project. Generic templates underperform personalised messages by 2-3x.

  4. 4

    Give them a direct link to your Google review form

    Don't make them search for your business. One tap from SMS to review form is the gold standard.

  5. 5

    Filter out unhappy clients first

    Send a low-friction "how was it?" question first. Only clients who rate you highly should be funnelled to Google. The rest give you private feedback.

Or Let It Run Itself

The five steps above work. The problem is keeping them up when you're knee-deep in a project. Grow Our Reviews automates step 1 through step 4 — you just finish the job.

1

Finish a project

Wrap up the work the same way you always have. Nothing changes in how you operate.

2

Add the client

Drop their name and mobile into the app — fifteen seconds, from your phone.

3

Reviews land

Happy clients post directly to Google. Unhappy ones give you private feedback first.

Examples From a Working Interior Designer's Week

Picture a typical week — a room redesign, a full home styling, maybe a colour consultation. Each one is a potential review. Here's how the asking fits each.

room redesign

A client who's just had a room redesign from you is the easiest review you'll ever ask for — when the moment is right. The system catches that moment.

full home styling

A client who's just had a full home styling from you is the easiest review you'll ever ask for — when the moment is right. The system catches that moment.

colour consultation

A client who's just had a colour consultation from you is the easiest review you'll ever ask for — when the moment is right. The system catches that moment.

space planning

A client who's just had a space planning from you is the easiest review you'll ever ask for — when the moment is right. The system catches that moment.

What It Costs (For a Interior Designer)

14-day free trial on the plan you choose. Card required. Cancel from the dashboard anytime.

Lite

£19 / month

Enough credits for around 30 projects a month.

  • Up to 30 message credits per month
  • SMS review requests
  • Automatic follow-up nudges (can enable/disable)
  • Sentiment gate (review filtering)
  • Analytics dashboard
  • Email support
Start Free Trial
Most popular

Starter

£49 / month

Enough credits for around 150 projects a month.

  • Up to 150 message credits per month
  • SMS review requests
  • Automatic follow-up nudges (can enable/disable)
  • Sentiment gate (review filtering)
  • Analytics dashboard
  • Email support
Start Free Trial

Growth

£79 / month

Enough credits for around 300 projects a month.

  • Up to 300 message credits per month
  • Everything in Starter
  • Priority support
Start Free Trial

Quick Answers

When is the best time to ask a client for a review?+

Within 24-48 hours of finishing the project, while the experience is fresh. Wait a week and the response rate drops by more than half — we've measured it.

What's the highest-converting message to send?+

Short, polite, and personal. Mention the client's name, what you did, and a direct link to your Google review page. The fewer clicks between SMS and review form, the higher the conversion.

Is it OK to offer an incentive?+

No. Google's policy explicitly bans incentivised reviews and they'll strip them — sometimes along with your whole rating. Don't risk it.

How many requests should I send per month as a interior designer?+

Send one to every client you've genuinely served. The "right number" is whatever your real job volume is — the goal is steady, not bulk.

Ready to get your first wave of new reviews?

The guide above is what works. The fastest way to actually do it is to let the system ask for you — after every project, automatically.

Get Started Free

14-day free trial · No setup fees · Cancel anytime